Global Digital Trust Insights Survey 2022

The C-suite guide to simplifying for cyber readiness, today and tomorrow

PwC’s 2022 Global Digital Trust Insights, our leading research aimed at gathering insights on how cybersecurity leaders and business executives are redefining their roles and how they are reframing problems and solutions related to cybersecurity and privacy, has been finished.

The survey was conducted in July and August 2021, 3.602 business, technology, and security executives (CEOs, corporate directors, CFOs, CISOs, CIOs, and C-Suite officers) across 60+ territories have given us their responses. More than 600 respondents are chief executives. 

This year’s survey offers the C-suite a guide to simplifying cyber with intention. It focuses on four questions that tend to get short shrift but, if properly considered, can yield significant dividends.

These questions may surprise and even challenge you because they aren’t technology-centered. Tech, in itself, is not the answer to simplified security.

Our focus is on working together as a unified whole, from the tech stack to the board room — starting at the top with the CEO. Security is a concern for the entire business, in every function and for every employee.

  1. How can CEOs make a difference to your organisation?
  2. Is your organisation too complex to secure?
  3. How do you know if you’re securing your organisation against the most important risks to your business?
  4. How well do you know your third-party and supply chain risks?


DTI Survey Graph

Download the full report

The 2022 Global Digital Trust Insights is a survey of 3,602 business, technology, and security executives (CEOs, corporate directors, CFOs, CISOs, CIOs, and C-Suite officers) conducted in July and August 2021. Female executives make up 33% of the sample. 

Sixty-two percent of respondents are executives in large companies ($1 billion and above in revenues); 33% are in companies with $10 billion or more in revenues. 

Respondents operate in a range of industries: Tech, media, telecom (23%), Industrial manufacturing (22%), Financial services (20%), Retail and consumer markets (16%), Energy, utilities, and resources (8%), Health (7%), and Government and public services (3%).

Respondents are based in various regions: Western Europe (33%), North America (26%), Asia Pacific (18 %), Latin America (10 %), Eastern Europe (4%), Middle East (4%), and Africa (4%).

The Global Digital Trust Insights Survey is formally known as the Global State of Information Security Survey (GSISS).

PwC Research, PwC’s global Centre of Excellence for market research and insight, conducted this survey.


Contact us

Pascal Tops

Pascal Tops

Partner, PwC Belgium

Tel: +32 473 91 03 68

Wessel Doldersum

Wessel Doldersum

Manager, PwC Belgium

Tel: +32 472 88 33 90

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