Doubi Ajami

Director, PwC Belgium

Doubi is a Technology Consulting Director at PwC, focused on the Salesforce Platform. Prior to joining PwC, Belgium, he founded and led ABSI for more than 20 years. ABSI was a Salesforce focused System Integrator and implementation partner acquired by PwC in June 2019.

Doubi understand the market trends and detected several disruptive technologies in his career and managed to partner with the companies behind them, to the benefits of its clients. As such he was the first to provide Salesforce expertise in the Benelux.

He has 30+ years of experience in the IT sector and can explain to large or small companies the importance of transforming them to avoid being uberized, and more importantly how to do it. Doubi’s moto for the last 5 years: how to accelerate the digital transformation and the Application Integration to become more customer centric.

Doubi graduated from the Solvay Business Schools.